How life prepared me for building a startup in 202030 years ago today, my parents and I boarded a train to immigrate to Sweden. This experience came with incredible challenges and obstacles…Nov 25, 2020Nov 25, 2020
Published inKraftfulEveryone talks about the future of work, but what about the future of home?Lately, there’s been a lot of discussion about whether the pandemic has accelerated the remote work revolution. To me that discussion is…Jul 13, 20201Jul 13, 20201
Published inKraftfulKeep your eyes on the usersThe best way to power through the stress of running a startup in these crazy times is to focus on the problem you solve.May 10, 2020May 10, 2020
Being a Toddler Mom CEO during a PandemicI’m a toddler mom CEO. It’s an identity I’ve suddenly had to come to terms with over the past few weeks while trying to do my job locked…Mar 29, 20203Mar 29, 20203
Published inKraftfulWhat can a start-up do about COVID-19?Lots of VCs are giving entrepreneurs advice about what they should do. Some of it is helpful, but often not tactical enough.Mar 9, 2020Mar 9, 2020
Published inKraftfulAnnouncing Kraftful’s Seed RoundWe kicked off 2020 by closing a $1M seed round to bring usability to the smart home.Jan 28, 2020Jan 28, 2020
Published inKraftfulThe State of the Smart Home at CES 2020Last week, Kraftful was at CES to meet with customers and check out the latest innovation in connected products. It was a great show. Lots…Jan 13, 2020Jan 13, 2020
Published inKraftfulLast week, Kraftful was at IFA to meet with customers and check out the latest smart home…Most of our time was spent in meetings in backrooms. Those too were set up as nice cafes behind the booths, which is very different from…Sep 16, 20191Sep 16, 20191
Published inEntrepreneurship Handbook4 Crucial Keys to Get Into Y CombinatorFor the past few weeks, we’ve been learning from the founders of Airbnb, Plaid, and other awesome YC companies over not-so-secret dinners…Jul 22, 20191Jul 22, 20191
